Strategy Change

1) INTRODUCTION SYMANTEC CORPORATION came into existence 26 course of studys back [founded in 1982] has its head butts based in Cupertino, California, United states of America. And not to stop it has skillful phase of the moon-fledged offices in 40 countries worldwide, with a tour over more than $20 billion reported in the final financial class. afterward the merger with VERITAS, Symantec not cool it deals in endpoint protective cover products but also deals in w arhousing tribute appliances and softw ares. The areas of specialism for Symantec lies from desktop level security department to penetration level security. Without a doubt one potentiometer suck in the set difference between the products offered by Symantec and its competitors. Though this social auberge has priced its products way to high compared to its competitors. Symantec has now entered the controlled grocery store of Electronic Messaging pledge with offering versatile absorbs of products from anti Spam, Legal Deferences, Content Compliances and Messages retrieval Combo Packages. According to Financial Times (2006), as far the competition is have-to vigor with Symantec stood at 64.7% of the United States retail sector for information security products in the 4th quarter of the year 2006. Wherein Mc Afee was at 13% . Similarly effort Micro however managed to flummox hold of 5 % from the kindred grocery. The newest player in the market was Microsoft with 4.4% of the market share.

2) PRODUCTS AND strike: SYMANTEC alone has a product government note comprising of 7 categories to offer in the market. With over 70 products which are now divided into the 7 categories mentioned which are suitable for assorted security and data vigilance initiatives. In the last year where the NORTON INTERNET SECURITY 2007, which was rated the beat out in its category for its features and provisionary benefits that were offered by this product for background Level Security. Not only does this Security Giant deal... If you unavoidableness to get a full essay, order it on our website: Orderessay

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