It's Not What You Know It's Who You Know in Business That Counts

To be successful in business its not what you know, but who you know and how you play the game -Thompson Financial estimated that thither were 5 200 hot strategic conjunctions formed (in the USA) in 1996. By 2000, this number had nearly doubled to just over 10 00 per year, rising steadily over the period. -A late(a) study of over 450 managers found that those who were promoted fastest exhausted 48% of there time networking, those promoted at average speed spent only 19% of there time networking. (Cole, K. Supervision: wariness in Action. Prentice Hall, Australia, 1998) -Ernst & Young thrust estimated that businesses in strategic alliances get more than 20% of there revenue from alliance relationships (France, G. & Sorensen, S. Managing Strategic Alliances to Capture Value, Ernst & Young, viewed 11/9/05, hypertext transfer protocol://www.ey.com), and Fortune 500 members that actively participate in alliances have a return on equity 40% high than the Fortune 500 average. -Chris Anderson, CEO of Cable & Wireless Optus has cited the familiaritys strategic alliance as oversizely responsible for(p) for its success in the market.

Partnering gave Optus the ability to move from the provision of elementary telephony services in the early 1990s to organism one of the countrys top ten publicly listed companies in 2000, operating in the mobile, data and business and multimedia system markets. -Advantages of strategic alliances/networking: 1.Ability to increase output without expanding the workforce - economies of home plate and scope can be achieved, and in some cases, the feature strength allows the alliance to target opportunities that would be too large for either to handle on there own. 2.Easier and faster elaboration into geographic markets - particularly if one partner comes from that area, with the knowledge and expertness needed to understand marketing and selling in the new market. Alliances can overcome language, cultural, social and business methodology hurdles. 3. exacting access to... If you want to get a full essay, rule it on our website: Orderessay

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