Facebook Case Study

Executive Summary Facebook has come a long cut since its arising in 2004 amassing a huge number of online followers or practicers with the latest tally in the region of 800 million. Undoubtedly Facebooks strategy to increase its user base has paid scrub very well. However, it now faces a different kind of altercate altotakeher. One of its challenge is how it would leverage on the immense admit it has on its huge user base to generate revenue. This ginmill is tied in closely with another issue it is before long already facing which is privacy. Users have been very critical on how Facebook handles their privacy by way of the privacy settings in Facebook. A weak hunt function also is a spinal anesthesia column in Facebooks side which may be an inauguration that Facebooks external challenger in the counterfeit of Google+; a competing social network site from Google; might use to hold the social network arena. Overall Facebook has to be vaporific of changes particula rly privacy setting changes and on educating users that Facebook is a transmission line entity that call for to generate revenue without sidelining users privacy. Facebook needs to maintain users leave to function the long haul.

Once this trust is built, Facebook should leverage on its massive online user data to begin generating substantial income attend toman keeping its users identity confidential. This should settle most of its problems. However, Facebook should integrate a full functional electronic network search capability each by own development or via co-opetition with existing web search companies to generate higher visibility of Facebooks tell on pages to entice large r corporations to have their very own Facebo! ok grime page. With this, Facebook should be able to start making huge net profit while maintaining user confidence and staving any competition to its dominance in the social networking arena. Statement of the Problem Facebook has come a long way as a social networking service since its launch in February 2004. Within 8 short geezerhood it has...If you want to get a full essay, order it on our website: OrderEssay.net

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